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Home > Headlines > News > Rev Up the Future: Unleash the 2023 Prius Prime in Bolton!
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Rev Up the Future: Unleash the 2023 Prius Prime in Bolton!

August 29 2023,

Rev Up the Future: Unleash the 2023 Prius Prime in Bolton!

The all-new 2023 Prius Prime has arrived at Bolton Toyota, embodying a striking combination of style, technology, and performance. This plug-in hybrid electric vehicle (PHEV) is not only crafted for enthusiasts seeking a spirited electrified ride but also guarantees stellar fuel efficiency and an increased EV range.


Key Specifications

  • Starting Price: $41,364.50 to $50,204.50
  • Economy: 
    • Fuel Type: Hybrid (Gasoline/Electric)
    • Consumption City & Highway: 1.8Le/100KM Combined
    • Fuel Capacity: N/A
  • Engine: 2.0-litre four-cylinder DOHC 16-Valve
  • Horsepower: 220 hp
  • Transmission: Continuously variable automatic transmission (CVT)
  • 0 to 100KM: 6.8 Seconds
  • Number of Seats: 5
  • Towing Capacity: Not recommended
  • Guarantee: 36 months or 60,000 km

Build & Price your own 2023 GR Supra


Trim Comparison


Trim/ Feature

SE

XSE

XSE Premium

Price

$41,364.50

$46,204.50

$50,204.50

Engine

2.0-litre four-cylinder DOHC 16-Valve

2.0 Litre 4-cylinder DOHC 16-Valve

2.0 Litre 4-cylinder DOHC 16-Valve

Key Features

8" Toyota Multimedia with Service Connect, Safety Connect (up to 10-year trial), Remote Connect (3-year trial) and Drive Connect enabled

12.3" Toyota Multimedia with Service Connect,, Seat & 6-way Power Adjustable Passenger Seat

Rain Sensing Wipers & Glass Roof

12.3" Toyota Multimedia with Service Connect, Adjustable Drivers Seat with Memory

Digital Key & Panoramic View Monitor

Advanced Park & 19” 

 

2023 Latest Changes

The Prius Prime 2023 comes in a refreshed sport-grade lineup of SE, XSE, and XSE Premium. Shifting away from the previous LE, XLE, and Limited trims, these new trims embody the model's newfound athleticism and spirited drive. The 2023 Prius Prime bids farewell to the 1.8L four-cylinder engine, replacing it with a larger 2.0L unit that paired with two electric motors, delivers an impressive 220 horsepower. The result is quicker acceleration and increased power efficiency.


Interior Layout and Options


The 2023 Prius Prime offers an upscale interior that integrates modern tech with comfort. SE trim includes heated front seats and steering wheel, while XSE introduces heated rear seats, wireless charging, and power-adjustable front seats. The XSE Premium offers premium features like an 8-way power-adjustable driver's seat with memory and a Panoramic View Monitor. With the customization available across trims, drivers can tailor their Prius Prime experience to their needs and preferences.


Exterior Layout and Options


The Prius Prime boasts a sporty exterior that reflects its enhanced performance. The SE features 17” alloy wheels, while the XSE and XSE Premium offer bolder 19” alloy wheels. The aerodynamic silhouette, combined with the unique head-turning design, brings the future of Toyota's electrified vehicles to the present.


Technology, Infotainment, and Connectivity


Each Prius Prime is equipped with a comprehensive multimedia system. The SE trim provides an 8" display, while the XSE and XSE Premium boast a larger 12.3" display. All trims support Wireless Apple CarPlay® & Android AutoTM Compatibility, ensuring effortless connectivity on the go. For audiophiles, the XSE Premium comes with an 8-speaker JBL Audio system.


Safety and Driver-Assistance Features

Safety is paramount in the 2023 Prius Prime. With Toyota Safety SenseTM 3.0, each model offers an advanced suite of active safety systems. Features include Pre-Collision System,  Automatic High Beams, Lane Departure Alert with Steering Assist, and Full Speed Dynamic Radar Cruise Control. The Prius Prime's safety features enhance peace of mind and provide an exceptional driving experience.


Reserve Yours Today!


Elevate your driving experience with the sporty, efficient, and technologically advanced 2023 Prius Prime. Available now in Bolton at Bolton Toyota. Don't wait to embrace the future of electrified driving - reserve your Prius Prime today!

Come visit us at Bolton Toyota and discover how the 2023 Prius Prime can redefine your driving experience.

*All pricing is based on Ontario MSRP and does not include taxes and fees. Dealer pricing may differ. Prices are subject to change anytime without notice.


Apply for Financing!

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